❗ As a mother, I know that there is no greater worry than when we fear for our children.
When they leave for school in the morning or go out for entertainment in the evening, we only want one thing: that they come home safely.
But how could they be safe if Budapest’s nightlife venues operate as drug hubs?
Drugs are not part of culture, no matter what Dávid Vitézy, Gergely Karácsony, or the Tisza faction claim.
❌ The police shut down a venue called Turbina for 30 days after a Tunisian man was found selling drugs there. An arrest warrant has already been issued against him.
Drugs are the enemy of our children’s and young people’s future. While the government is taking tough action against dealers through the Delta program, Budapest is still following the liberal, pro-drug strategy of the left.
👉 Together with the Budapest Fidesz faction, we have repeatedly proposed that the City Assembly adopt a real anti-drug strategy, but due to the lack of support from Gergely Karácsony and the Tisza Party, it could not be passed. In practice, this means they said yes to the current situation and to drug use among young people.
We will not give up: we continue to stand for zero tolerance. We will protect Hungarian youth from the harmful effects of drugs!
🟠 That is why Fidesz is the safe choice!
For the next 30 days, techno definitely won’t be booming here, because the police have shut down this nightclub. A Tunisian man was selling drugs at this venue, and an arrest warrant has already been issued for him.
I believe that nightlife venues are not meant to become drug dens. No matter what Gergely Karácsony or Dávid Vitézy claim, drugs are not part of culture and have no place there.
We continue to stand for zero tolerance, because drugs take away young people’s future and their opportunities.
Unfortunately, drugs remain a serious problem in Budapest today. The government has taken strong action against drug dealers through the Delta program. However, in Budapest there is still a strategy in place that can be described as liberal and pro-drug.
We have tried several times to bring a proposal before the City Assembly to create a real anti-drug strategy, but without the support of Gergely Karácsony and the Tisza Party, it could not be adopted.
In effect, they stood by the current situation and implied that it is acceptable in a major city if young people use drugs.
We disagree with that. We believe that every Hungarian young person must be protected from the very harmful effects of drugs.
The following text is a classic campaign-style political communication that combines several well-known propaganda and persuasion techniques.
Its goal is not merely to provide information, but to trigger emotional reactions, strengthen political alignment, and mobilize voters.
🎭 Propaganda and Communication Techniques in Alexandra’s Message
The simplified narrative of the communication
➡️ Drugs / Budapest nightlife venues = danger to young people
➡️ Karácsony / Vitézy / Tisza = “pro-drug” politics
➡️ Government / Fidesz = order, protection, zero tolerance
The entire message constructs a very simple political framework:
danger → responsible opponent → government offering the solution
1️⃣ Emotional identification – the “concerned mother” narrative
Excerpt
“As a mother, I know there is no greater worry than fearing for our children.”
Technique
👉 using a personal role
👉 activating parental fears
Goal
To make readers see the speaker not as a political actor, but as a worried parent.
Effect
Political statements appear more credible because they start from a personal emotion.
2️⃣ Fear appeal
Excerpt
“How could they be safe if Budapest’s nightlife venues operate as drug dens?”
Technique
👉 dramatizing danger
👉 generalization
Goal
To make the issue appear larger and more widespread than a single incident.
Effect
Readers may develop the impression that:
➡️ “Budapest is full of drugs”
➡️ “young people are in danger”
3️⃣ Generalizing from a single case
Excerpt
“The police closed the Turbina nightclub for 30 days…”
Technique
👉 anecdotal evidence (a single example)
Goal
To build a general problem from a specific incident.
Effect
Readers may easily conclude that:
➡️ this is not an isolated case
➡️ this characterizes the whole city
4️⃣ Political scapegoating
Excerpt
“Dávid Vitézy, Gergely Karácsony and the Tisza faction”
Technique
👉 clearly assigning blame
Goal
To link the drug problem directly to political opponents.
Effect
A complex social issue becomes a simple narrative:
➡️ “if they are in power → drugs”
➡️ “if we are in power → order”
5️⃣ Labeling
Excerpt
“liberal, pro-drug strategy”
Technique
👉 using political labels
Goal
To place opponents into a negative ideological category.
Effect
Readers respond to the label itself, rather than evaluating specific policies or decisions.
6️⃣ False dichotomy
The implicit message of the text:
➡️ either zero tolerance
➡️ or pro-drug policies
Technique
👉 presenting two extreme options
Reality
Drug policy usually includes several approaches:
- prevention
- harm reduction
- treatment
- law enforcement measures
- combinations of these strategies
7️⃣ Repetition (propaganda repetition)
The message repeatedly emphasizes:
- drugs
- zero tolerance
- protecting young people
- the left being pro-drug
Goal
To reinforce the message in the reader’s mind.
Repetition is one of the most fundamental techniques of propaganda.
8️⃣ “Us vs. them” framing
Narrative structure
Us
- the government
- Fidesz
- order
- protection
Them
- the left
- liberals
- pro-drug policies
Effect
A political disagreement is transformed into a moral conflict.
9️⃣ Campaign closing message
Excerpt
“That is why Fidesz is the safe choice!”
Technique
👉 political call-to-action
Goal
To conclude the entire narrative with a clear electoral message.
Summary
The text follows a typical campaign communication model:
1️⃣ personal story (mother and child)
2️⃣ construction of a threat (drugs)
3️⃣ identification of a scapegoat (the opposition)
4️⃣ presentation of a solution (the government)
5️⃣ electoral mobilization
This structure is one of the most commonly used patterns in modern political communication.