🧡 We will do it!!!
They want to make us believe that Fidesz cannot win in Budapest!
They keep shouting that in this area there is an overwhelming majority of Brussels-directed, pro-Ukraine candidates!
Here’s some good news: in North Pest, the patriotic, pro-peace camp is more united and stronger than ever before!
We have more supporters than ever!
And we will do it! Together, we will replace Balázs Barkóczi and set North Pest on a new path of growth ✌️🇭🇺
Thank you for the support, Péter Szijjártó 👍
🔍 Main Narrative
👉 “We are gaining strength → they are lying about us”
👉 “Hostile propaganda vs. real support”
👉 “There is a chance to win even in Budapest”
👉 “Together we will replace the opponent”
👉 “We have government backing”
➡️ Classic formula:
denial + enemy framing + collective strength + hope + mobilization
🧠 Influence Techniques
1️⃣ “They are lying” framing (narrative reversal)
Excerpt:
“They are trying to make us believe…”
Technique:
➡️ delegitimizing the opponent’s communication
➡️ all criticism = manipulation
Goal:
➡️ create distrust toward other sources of information
Effect:
➡️ follower mindset: “what I hear elsewhere is not true”
2️⃣ Linking external enemies with domestic candidates
Excerpt:
“candidates controlled from Brussels, pro-Ukraine”
Technique:
➡️ opponent = representative of foreign interests
➡️ stacking negative labels (Brussels + Ukraine)
Goal:
➡️ weaken the opponent’s legitimacy
➡️ create the feeling: “they don’t represent national interests”
Effect:
➡️ emotional rejection instead of program-based decision-making
3️⃣ Amplifying collective strength (bandwagon effect)
Excerpt:
“more united and stronger than ever…”
“we have more supporters than ever”
Technique:
➡️ suggesting an unproven majority
➡️ “everyone is with us” feeling
Goal:
➡️ attract undecided voters
➡️ encourage identification with the “winning side”
Effect:
➡️ psychological pull: no one wants to be on the losing side
4️⃣ Repetition + emotional intensification
Excerpt:
“We will do it!!!” (repeated)
Technique:
➡️ repetition of a key slogan
➡️ emotional amplification (!!!, emojis)
Goal:
➡️ energize and mobilize supporters
Effect:
➡️ decision driven more by emotion than rational thinking
5️⃣ Personalizing the opponent (concretization)
Excerpt:
“we will replace Balázs Barkóczi”
Technique:
➡️ abstract politics → specific person
➡️ “there is someone to defeat”
Goal:
➡️ focus the campaign
➡️ simplify the conflict
Effect:
➡️ easier identification (“us vs. him”)
6️⃣ Authority transfer
Excerpt:
“Thanks to Péter Szijjártó for the support”
Technique:
➡️ attaching a high-ranking politician to the candidate
Goal:
➡️ increase credibility
➡️ demonstrate strength
Effect:
➡️ perception: “there is serious backing behind him”
🧩 Deeper Structural Pattern
This text is a classic campaign mobilization mini-speech:
- Enemy narrative
→ “they lie, they manipulate” - We are strong
→ “we are united, we are many” - Clear target
→ “we will replace X” - High-level support
→ “Szijjártó stands behind us” - Promise of victory
→ “we will succeed”
⚖️ Overall Picture
👉 Type: highly mobilizing campaign message
👉 Focus: emotion + collective identity
👉 Rational content: minimal (no concrete program or data)
👉 Main tools:
- enemy framing
- illusion of majority
- repetition
- authority
🎯 Short Interpretation
This text is not meant to inform, but to:
➡️ energize
➡️ consolidate the base
➡️ pull undecided voters toward the “winning side”