Thank you to Máté Kocsis for the support!! Together we will make North Pest great! We will not allow an Ukraine-friendly government to come to power and take Hungarians’ money!
You came to the district on one of the most exciting days of the campaign, because this morning my colleagues and I noticed that new Tisza posters had appeared, right in front of and next to the local office, featuring Volodymyr Zelenskyy. Well, they’ve updated their message.
Yes, I’m not surprised, because Ukrainians are deeply embedded throughout the entire Tisza Party, and their intelligence services are present here in Hungary. Moreover, the Prime Minister said that a decision must be made: should the government of Hungary be formed by him, or by Zelenskyy? So it seems the Tisza supporters have taken this task seriously, if we look at it.
🧠 Quick overview
👉 Main narrative:
- “We = Hungarian, patriotic, delivering progress”
- “Tisza = Ukrainian influence / foreign interest”
- “Election = Hungary vs. Zelensky”
👉 Underlying formula:
national pride + external enemy + conspiracy + false choice
→ “if you don’t vote for us, foreigners will control the country”
🔍 Influence techniques
1️⃣ Enemy framing
👉 Example:
“pro-Ukrainian government”, “Ukrainians are deeply embedded”
👉 Technique:
- linking a political opponent to a foreign power
- “Ukrainian” = automatically war, danger
👉 Goal:
👉 don’t see a political debate → see a threat
👉 Effect:
👉 emotional rejection, not rational evaluation
2️⃣ Conspiracy framing
👉 Example:
“their intelligence services are present in Hungary”
👉 Technique:
- referencing hidden background forces
- no evidence, but strong claims
👉 Goal:
👉 make every opponent automatically suspicious
👉 Effect:
👉 distrust → “there’s something behind everything”
3️⃣ False dilemma
👉 Example:
“either he forms the government or Zelensky does”
👉 Technique:
- reducing reality to two options
- eliminating all alternatives
👉 Goal:
👉 prevent thinking about other possibilities
👉 Effect:
👉 “you’re either with us or against us” logic
4️⃣ Guilt by association
👉 Example:
“Zelensky on the posters → Tisza = Ukrainian connection”
👉 Technique:
- drawing political conclusions from visual or coincidental links
- no evidence of a direct connection
👉 Goal:
👉 project negative emotions onto the opponent
👉 Effect:
👉 automatic rejection
5️⃣ Patriotic framing
👉 Example:
“Hungarians’ money”, “we will make North Pest great”
👉 Technique:
- “we Hungarians” vs. “they foreigners”
- strengthening emotional identification
👉 Goal:
👉 activate collective identity
👉 Effect:
👉 loyalty instead of critical thinking
6️⃣ Exaggeration
👉 Example:
“deeply embedded”, “their entire intelligence service is here”
👉 Technique:
- strong but unverifiable claims
- generalization
👉 Goal:
👉 emotional shock
👉 Effect:
👉 fear + anger
⚠️ Overall picture (short)
This text:
- is not based on factual argumentation, but on emotions
- heavily relies on:
- fear appeals
- external enemy framing
- conspiracy narratives
- binary thinking
👉 Bottom line:
it doesn’t want you to evaluate
it wants you to pick a side