
Come on, young people! We’re not going to war! We won’t give the money meant to support Hungarian youth to Ukraine!!
#eszakpest #pestujhely #kaposztasmegyer #rakospalota #ujpalota
“I’m obviously putting my X on you. Ákos, are you 20 years old, or about to turn 20?”
“I’m about to turn 20, I’ll be 20 in August.”
“This will be your first parliamentary election.”
“Yes.”
“Have you already decided?”
“Yes. I’m obviously putting my X on you—don’t let them take us into a war. That’s the number one priority.”
“Are you still studying, or working?”
“I’m working.”
“So you’re working. Then you can see how many benefits and forms of support young people receive, how the government is trying to help you get started in life?”
“Yes, there are lots of benefits. For example, we’re exempt from personal income tax under 25, which is a really good thing, because we can earn some money to get started in life and move forward toward our goals.”
“Ákos, thank you very much for your support!”
“Thank you.”
“Let’s go! We’re counting on you in April!”
“I’ll be there!”
This is a textbook campaign scene, built around two strong elements:
👉 a “young voter” + “war-related fear” combination
I’ll break it down the way you like: narrative → technique → goal → effect, plus SEO at the end.
🔍 Main Narrative
👉 “The future of young people is in danger (war + loss of money)”
👉 “The government supports young people (tax exemptions, benefits)”
👉 “The election = safety (Fidesz) vs. danger (war, Ukraine)”
👉 “Even an average young person supports us → therefore this is the right choice”
➡️ Classic formula:
fear + reward + social proof + mobilization
🧠 Persuasion Techniques
1️⃣ Fear appeal (war)
Example:
“so they don’t take us to war”
Technique:
➡️ personal threat (not abstract politics)
➡️ simplification: “us vs. war”
➡️ election framed as a survival issue
Goal:
➡️ trigger emotional decision-making
➡️ push rational thinking into the background
Effect:
➡️ voting becomes self-defense
➡️ the opponent = source of danger
2️⃣ False cause-effect (Ukraine = taking money away)
Example:
“we won’t give the money meant for Hungarian youth to Ukraine”
Technique:
➡️ linking two unrelated topics (support ↔ foreign policy)
➡️ suggesting a zero-sum game (“either us or them”)
Goal:
➡️ frame Ukraine negatively
➡️ emphasize “protecting” internal resources
Effect:
➡️ anger + sense of injustice
➡️ simplified worldview
3️⃣ “Ordinary person witness” (young voter)
Example:
Ákos, 20 years old → “I’ll vote for you”
Technique:
➡️ use of an everyday person
➡️ not a politician → feels more authentic
➡️ identification (young people = me)
Goal:
➡️ create social proof
➡️ “if he does it, I should too”
Effect:
➡️ reduced critical thinking
➡️ support becomes normalized
4️⃣ Guided answers (pseudo-interview)
Example:
“you see how many benefits young people get, right?”
Technique:
➡️ leading questions
➡️ only positive answers are possible
➡️ no real debate
Goal:
➡️ reinforce a pre-written narrative
Effect:
➡️ creates the illusion of a spontaneous conversation
5️⃣ Reward framing (benefits)
Example:
“we’re exempt from income tax under 25”
Technique:
➡️ highlighting concrete financial benefits
➡️ political choice = personal gain
Goal:
➡️ build loyalty
➡️ trigger “this is good for me” thinking
Effect:
➡️ short-term interest dominates
➡️ impression of “buying” political support
6️⃣ Social pressure (mobilization)
Example:
“Let’s go, young people!”, “We’re counting on you!”
Technique:
➡️ building group identity
➡️ community involvement
➡️ “you belong with us”
Goal:
➡️ increase participation
➡️ create emotional attachment
Effect:
➡️ not participating = standing out
➡️ higher likelihood of voting
7️⃣ Simplification (black-and-white framing)
Implicit message:
➡️ Fidesz = peace + support
➡️ others = war + financial loss
Technique:
➡️ simplifying complex politics
➡️ binary choice
Goal:
➡️ make decisions easier
➡️ reduce uncertainty
Effect:
➡️ no nuanced thinking
➡️ fast, emotional decisions
⚠️ Deeper Propaganda Structure
This video is actually a very strong combination of:
- Fear (war)
- Reward (tax exemption)
- Identification (young guy)
- Community (“Let’s go, young people”)
➡️ Together:
“If you vote for us → safety + money + belonging”
🎯 Summary
👉 Not a real interview → a controlled campaign scene
👉 The young participant = a tool for credibility
👉 Core mechanism:
fear + financial incentive + social pressure
➡️ This is one of the most effective campaign formulas for young voters