
We’re done with collecting recommendations here on the main square in Újpalota. The most memorable moment was when two 18-and-a-half-year-old high school girls came over. They said they don’t really know anything about politics — they just notice that the election is approaching because there are more and more posters around, and they keep coming across related content online, on TikTok and Facebook. They asked who they should vote for.
It turned into a long conversation. It turned out that what matters most to them is creating a home — they would like to move out and start their own lives as soon as possible. In the end, we concluded that from the perspective of home creation as well, the safe choice is Fidesz. So in the end, both of them supported my campaign with their signatures.
Thank you to them, to all the other young people, and of course to the older generations as well.
🧠 Rhetorical–Propaganda Analysis
Topic: “Young, politically uncertain girls → personal conversation → Fidesz as the ‘safe choice’”
Structure: Technique – Goal – Effect
1️⃣ Framing naive, apolitical young people
📌 Technique:
“They don’t know anything about politics.”
“They just see that the election is approaching.”
The young women are portrayed as uninformed and uncertain actors.
🎯 Goal:
To frame political decision-making as a situation requiring guidance, where the politician assumes the role of a mentor or authority figure.
💥 Effect:
The speaker implicitly elevates himself into a position of authority.
The audience may form the impression that young people cannot navigate politics on their own — they need a “responsible leader.”
2️⃣ Personal story as a credibility tool
📌 Technique:
A concrete setting:
“Újpalota main square.”
“Two 18-and-a-half-year-old high school girls.”
The narrative is built in a cinematic, story-driven way.
🎯 Goal:
To create a lifelike, spontaneous, and seemingly authentic moment.
💥 Effect:
Audiences connect more easily to a personal story than to statistics.
The political message arrives through an emotional channel rather than an analytical one.
3️⃣ Problem–solution simplification
📌 Technique:
Problem: housing and starting an independent life.
Solution: “The safe choice is Fidesz.”
There is no comparison, no program debate, no alternatives presented.
🎯 Goal:
To link a complex economic issue to a single political brand.
💥 Effect:
The electoral decision becomes simplified:
“If you want your own home → Fidesz.”
4️⃣ “Safe choice” as a stability myth
📌 Technique:
Repetition of a key phrase:
“Safe choice.”
This is not a policy argument but an emotional security frame.
🎯 Goal:
To appeal to uncertain young voters through the promise of stability.
💥 Effect:
Voting is no longer framed as comparing programs,
but as a choice between security and uncertainty.
5️⃣ Social proof and collective validation
📌 Technique:
“In the end, both of them supported my campaign with their signatures.”
The story concludes positively: persuasion → support.
🎯 Goal:
To demonstrate the speaker’s persuasive power.
“If they were convinced, you can be convinced too.”
💥 Effect:
Creation of social proof.
The younger generation is portrayed as standing alongside him.
🧠 Overall Picture
The structure of the narrative:
- Political ignorance
- Personal guidance
- Desire for housing
- Simple solution
- Secured support
This is a classic “paternal leader” framing:
uncertain young voters → conversation → realization of the “only safe path.”
It is not a policy debate,
but identity- and security-based communication.