This is where we are now: Tisza voters are hoping that the Ukrainians will soon carry out the death threat against Viktor Orbán! Bravo!!

In one month there will be a change of government. What? A change of government in one month — though perhaps we won’t even have to wait that long. That’s what Tisza supporters keep writing. What do you mean, how so? Well, Viktor Orbán has been threatened with death by Ukrainians — along with his children and grandchildren — and they are hoping the Ukrainians will actually carry out their promise. So they wouldn’t have to wait until April 12 for a change of government; the Ukrainians would take care of it sooner.

Where do you get that from? They are writing it one after another in Facebook comments. Trolls? Not trolls. These are Tisza supporters.

1️⃣ Enemy Demonization

Excerpt

“The Ukrainians issued life-threatening threats against Viktor Orbán and his children and grandchildren.”

Technique

An external actor (Ukraine) is portrayed as a direct, personal threat.

Key elements

• death threat
• family in danger
• foreign enemy

Goal

• to demonize the opponent
• to trigger a strong emotional reaction

Effect

The reader no longer sees a political conflict but rather:

➡️ an existential attack against a family.

2️⃣ Criminalizing the Opposition Camp

Excerpt

“They hope the Ukrainians will actually carry out their promise.”

Technique

Supporters of the political opposition are framed as if they were:

➡️ hoping for an assassination

This is an extreme moral accusation.

Goal

• to morally delegitimize the opposition
• to move the political debate onto a moral battlefield

Effect

The reader may begin to perceive:

➡️ “the opposition is not a political rival but immoral.”

3️⃣ Collective Labeling

Excerpt

“These are the Tisza supporters.”

Technique

A few comments are projected onto an entire political community.

This is a classic case of:

➡️ collective guilt framing.

Goal

• to turn a political camp into a single negative stereotype

Effect

The reader no longer sees individual commenters but rather:

➡️ “Tisza voters” as a homogeneous enemy group.

4️⃣ Strawman Argument

Excerpt

“They hope the Ukrainians will deal with him earlier.”

Technique

The opponent’s position is presented in an extreme form and then attacked.

Most likely the claim is based on:

• a few comments
• trolls
• or extreme opinions

→ which are then generalized.

Goal

• to create an easily attackable opponent

Effect

The reader may feel that:

➡️ “the opposition has a sick mindset.”

5️⃣ Dramatic Dialogue Framing

Excerpt

“What? How is that possible? Well…”

Technique

The speaker imitates a question-and-answer dialogue.

This is a common populist rhetorical style.

Goal

• to create the feeling of a natural conversation
• to make the message easier to absorb

Effect

The message feels like a spontaneous truth rather than a constructed argument.

6️⃣ Replacing Evidence with Anecdotes

Excerpt

“You can see it in Facebook comments.”

Technique

The claim relies on non-verifiable sources:

➡️ Facebook comments.

Goal

• to create the appearance of evidence

Effect

The reader may feel:

➡️ “this is really happening.”

7️⃣ Creating Moral Panic

The narrative connects three elements:

• death threats
• a foreign enemy
• a domestic political opponent

This forms a classic moral panic structure.

Goal

• to mobilize the political camp
• to provoke strong emotional reactions

Effect

The reader may begin to feel:

➡️ “the country is in danger.”

Summary

Balázs’s communication follows a typical populist propaganda structure:

1️⃣ external enemy (Ukraine)
2️⃣ internal traitor (Tisza)
3️⃣ death threat narrative
4️⃣ family in danger
5️⃣ Facebook “evidence”

Together these create a highly emotional mobilization narrative.

🤡 Another day, another batch of nonsense from Ursula von der Leyen. She is turning energy into a political issue and in the process is destroying the European economy!

Von der Leyen and the entire Brussels establishment are pushing this crazy course at full throttle. Today she spoke about energy. And they keep repeating this expression: “we must diversify, we must diversify.” You could wake them up in the middle of the night and ask what should be done about oil and natural gas, and they would say the same thing: diversification.

But diversification actually means obtaining energy from as many sources as possible — more sources than we currently have — buying it, importing it, bringing it in from multiple suppliers.

Yet they use “diversification” to justify cutting off Russian energy. The most reliable and cheapest energy source available to Europe.

The same line is being pushed by the Tisza party as well — by their multinational-linked figures and their experts. They also want “diversification” in Hungary, which in practice means breaking away from Russian energy sources.

It is completely upside down logic. And it would be extremely harmful for all of Europe — and especially for what matters most to us: the Hungarian economy and the future of reduced household energy prices.

It would be severely damaging and have serious negative consequences if “diversification” meant cutting Hungary off from Russian energy.

1️⃣ Personal Discrediting (Ad Hominem Framing)

Excerpt

“Another day, another batch of nonsense from Ursula von der Leyen.”
“cretin nonsense”

Technique

The communication does not challenge the claim itself but attacks the person.

➡️ “talking nonsense”
➡️ “cretin”

This is a classic ad hominem attack.

Goal

• to discredit the opponent
• to simplify the policy debate

Effect

The reader’s attention shifts away from the policy issue (energy supply) and toward judging the person instead.

2️⃣ Semantic Reframing

Excerpt

“Diversification means obtaining energy from as many sources as possible.”

Then:

“Yet they use diversification to explain cutting off Russian energy sources.”

Technique

The speaker gives a narrow definition of diversification and then claims that EU policy contradicts it.

However, in energy policy the concept usually means:

➡️ reducing dependency
➡️ creating alternative supply routes
➡️ lowering geopolitical risk

It does not necessarily mean that every existing source must remain.

Goal

• to portray EU policy as illogical
• to create the impression in the audience that
  “this is completely absurd policy.”

Effect

A complex energy policy decision appears as a logical contradiction.

3️⃣ Economic Fear Framing

Excerpt

“It will destroy the European economy.”
“It would be terribly harmful.”

Technique

The use of dramatic economic consequences.

➡️ “destroy”
➡️ “terribly harmful”

Goal

• to trigger economic fear
• to elevate energy policy into an existential issue

Effect

The audience perceives the issue not as a technical energy policy debate but as a question of economic survival.

4️⃣ Oversimplified Causality

Excerpt

“If Hungary is cut off from Russian energy → the economy will suffer.”

Technique

Energy policy is a multi-factor system, but the communication reduces it to a single cause.

Real factors include for example:

• global market prices
• LNG markets
• infrastructure
• contracts
• geopolitical risks

The narrative instead suggests:

➡️ one decision = economic decline

Goal

• to create an easy-to-understand narrative
• to enable rapid political mobilization

Effect

A complex economic process appears to be the direct consequence of one political decision.

5️⃣ Linking External Enemy and Domestic Opposition

Excerpt

“The same thing is pushed by TISZA’s multinational people and experts.”

Technique

The communication links a foreign actor (the EU) with a domestic political opponent (TISZA) in a single narrative.

This is a classic political technique:

➡️ “external pressure”
➡️ “internal collaborators”

Goal

• to delegitimize the opposition
• to frame the conflict in national terms

Effect

The reader may feel:

➡️ “Anyone who supports this is not representing Hungarian interests.”

6️⃣ National Economic Protection Narrative

Excerpt

“the Hungarian economy”
“the future of Hungary’s utility cost reduction policy”

Technique

The communication reframes the issue as a national welfare question.

➡️ household utility costs
➡️ national economy

Goal

• to connect the topic directly to household finances

Effect

The energy policy debate becomes a personal financial issue for citizens.

Summary – Structure of the Narrative

The communication constructs a typical political narrative:

1️⃣ EU leaders are incompetent
2️⃣ Energy policy is illogical
3️⃣ Russian energy = cheap and reliable
4️⃣ Cutting it off = economic catastrophe
5️⃣ The opposition supports the same policy

This creates a strongly polarizing political framing.

I saved 1,000 forints on today’s fuel fill-up 😁 Go protected price! And this is something the Tisza party is attacking!

I got a receipt at the gas station. I filled 32 liters. The market price would have been 6.47 per liter today, and of course tomorrow it will probably be even higher. Thanks to the protected price, I saved 1,040 forints.

Yes, the math checks out: 32 forints saved per liter, and 32 × 32 gives roughly 1,000 forints, actually a bit more.

And this is exactly what the Tisza politicians are attacking. I see them all giving statements saying the protected price is bad and should be abolished.

If they came to power — which fortunately they won’t, because Hungarian people are smarter than that — they would have already abolished it.

1️⃣ Highlighting individual gain (micro-benefit framing)

Excerpt

“I saved 1,000 forints on today’s refueling.”

Technique

The communication emphasizes a specific, small personal gain.

➡️ 1,000 HUF
➡️ receipt
➡️ concrete calculation

This is psychologically powerful because:

• people perceive tangible, immediate gains
• they do not see the system-level costs

Economic reality

A price cap or “protected price” does not eliminate the cost, it only:

• spreads it across the system
• compensates it with state money
• or other consumers pay for it

So the 1,000 HUF did not disappear, it was simply shifted somewhere else.

Effect

The reader feels:

➡️ “I won.”

What they do not see is:

➡️ “someone else paid for it.”

2️⃣ Visible receipt → illusion of credibility

Excerpt

“I got a receipt… 32 liters… 32 forints per liter.”

Technique

This is what can be called the “illusion of evidence.”

The receipt is:

• real
• calculable
• visible

This creates the feeling:

➡️ “this is objective proof.”

In reality, however, it only shows the surface.

The receipt does not show, for example:

• state compensation
• financing through the tax system
• supply distortions

3️⃣ Making the cost invisible

Technique

The communication completely omits that a price cap always has a cost.

Possible sources:

1️⃣ state budget

→ paid by taxpayers

2️⃣ oil companies / gas stations

→ prices raised elsewhere

3️⃣ later price increases

→ market distortions

This is a classic hidden-cost technique.

4️⃣ Inserting a political enemy

Excerpt

“the Tisza supporters are attacking this”

Technique

An economic issue is turned into a political identity conflict.

The implied message:

• us → cheap fuel
• them → expensive fuel

This simplifies the debate.

In reality, the real question is:

➡️ who pays the difference.

5️⃣ “The people are with us” narrative

Excerpt

“Hungarian people are smarter than that.”

Technique

This is the so-called popular legitimacy formula.

The communication suggests:

➡️ “the people agree with us.”

This frames:

• criticism as elite opinion
• support as the will of the people

The economic logic in short

The story actually looks like this:

Balázs refuels:

32 liters × 32 HUF ≈ 1,000 HUF gain

But somewhere in the system:

• the state pays
• oil companies pay
• other consumers pay

The money does not disappear.

It is simply redistributed.

The core of the propaganda

The narrative suggests:

➡️ “the government is giving you money.”

The reality is closer to:

➡️ “the system rearranges who pays for the fuel.”

According to Index, I cannot win the election in North Pest. Of course I can!! If the voters of the Brussels parties make a mistake, I will be the laughing third 😁 #northpest #pestujhely

What do you think about the Index article claiming that there is no scenario in which I could win here in North Pest? Actually, there is — let me show you.

I’ll draw it on the back of this defective poster.

According to the current polls, the strong candidate here in North Pest is Balázs Barkóczi. I’m just slightly behind him — Balázs Németh. And here are the others: Tisza, Mi Hazánk, and the Two-Tailed Dog Party.

And the scenario that would favor me is the following: if Tisza voters make the tactical mistake of getting carried away by enthusiasm and vote for their own candidate in the individual district instead of supporting Balázs Barkóczi, the locally strong Brussels-aligned left-wing candidate, then I will be the laughing third. 😁

1️⃣ “Hostile media” framing

Excerpt

“According to Index, I cannot win the election in North Pest.”

Technique

The politician presents a media article as a hostile actor.

➡️ “according to Index…”
➡️ “I cannot win”

This suggests that the media is not an objective analyst, but a political opponent.

Goal

• to discredit negative media coverage
• to mobilize the candidate’s own supporters
• to portray criticism as a hostile attack

Effect

Supporters may develop the feeling that:

➡️ “the media is working against us.”

This is a classic populist media-framing technique.

2️⃣ “Us vs. Brussels parties” framing (us-vs-them framing)

Excerpt

“If the voters of the Brussels parties make a mistake…”

Technique

Opponents are grouped under a single negative label:

➡️ “Brussels parties”

This simplifies the political landscape.

Goal

• to delegitimize opponents
• to frame the political conflict as a national struggle

Effect

Readers may form the impression that:

➡️ “they represent Brussels, not Hungary.”

3️⃣ Manipulation of tactical voting (strategic voting framing)

Excerpt

“If Tisza voters make the mistake of voting for their own candidate…”

Technique

The politician does not emphasize his own program, but focuses on the mathematics of the election.

➡️ tactical mistake
➡️ vote splitting
➡️ “laughing third”

Goal

• to portray the election as a strategic game
• to create uncertainty among opposition voters

Effect

A voter might start thinking:

➡️ “maybe I really would be making a tactical mistake.”

4️⃣ The “laughing third” narrative (underdog comeback)

Excerpt

“I will be the laughing third.”

Technique

The candidate portrays himself as an underdog with a potential comeback.

This is a common campaign device:

➡️ “I’m not leading right now”
➡️ “but there is a path to victory”

Goal

• to energize the candidate’s supporters
• to challenge the perception that the race is already decided

Effect

Supporters may feel:

➡️ “the election is still open.”

5️⃣ “Drawn explanation” populist visualization (simplified visual politics)

Excerpt

“I’ll draw it on the back of a defective poster.”

Technique

The politician explains politics with a simple drawing.

This is a deliberate communication tool:

➡️ informal
➡️ direct
➡️ “people-style” presentation

Goal

• to make electoral mathematics easy to understand
• to build a direct, non-elitist image

Effect

The message spreads more easily on social media.

Overall picture

Balázs’s message is not about policy, but about three main narratives:

1️⃣ Hostile media (Index)
2️⃣ Brussels vs. the national side
3️⃣ Tactical voting → the “laughing third”

This is a typical campaign rhetoric, where:

• media criticism → is framed as an attack
• opponents → are linked to an external power
• the election → is presented as a strategic game.

The Ukrainians threatened Orbán Viktor’s 5 children and 6 grandchildren!!!!
And they want to join the European Union! ☠️☠️☠️☠️

🤡 They know they are fewer! They want to lock up those who think differently 😅

A huge story about Tisza-style democracy — let me tell it.

In a shopping mall in Buda, in a restaurant café, two women in their early forties were talking. Based on their clothing, it was clear that they were well-off and not struggling financially.

One of them said that the situation in the country is terrible. She said that if, after 16 years, Orbán wins again, she will definitely move away from here because she cannot take it anymore.

The other replied: “Yes, I’m also a Tisza supporter, you won’t believe it. My mother is still going to vote for Fidesz. She still supports Viktor Orbán.”

“Really?” the first woman said. “My parents are the same. But I’ve already decided what we’ll do. We have to lock them up on April 12 so they can’t leave the apartment. That’s the minimum — they have to be locked in.”

These are the Tisza supporters.
This is their idea of democracy.

1️⃣ Anecdotal evidence

Excerpt

“Budai shopping mall… two women around forty were talking…”

Technique

The communication tells an alleged personal scene.

➡️ a conversation between two women
➡️ supposedly “overheard” sentences

This is known as anecdotal evidence.

Goal

• to present an isolated story as a general phenomenon
• to create a sense of credibility (“I was there, I heard it”).

Effect

The reader may feel:

➡️ “if people say things like this, there must be many like them.”

2️⃣ Moral demonization of the opponent

Excerpt

“They should be locked in… they shouldn’t be able to leave the apartment.”

Technique

The opponent’s voters are portrayed as authoritarian and anti-democratic actors.

This is a classic moral character attack.

Goal

• to morally discredit the opponent
• to suggest that they do not respect democracy.

Effect

The reader may develop the impression:

➡️ “they want a dictatorship.”

3️⃣ Social elite framing

Excerpt

“Budai shopping mall… well-off…”

Technique

The story emphasizes the financial and social status of the people involved.

➡️ from Buda
➡️ well dressed
➡️ no financial problems

This is elite framing.

Goal

to associate the opponent with a “Budapest/Buda elite” image.

Effect

The reader may feel:

➡️ “they look down on ordinary people.”

4️⃣ Collective labeling (group generalization)

Excerpt

“This is what Tisza supporters are like.”

Technique

A single story is used to draw conclusions about an entire political community.

➡️ two people → the entire camp

Goal

to negatively generalize the opponent’s supporter base.

Effect

The reader may conclude:

➡️ “Tisza voters are like this.”

5️⃣ Mockery and emotional mobilization

Excerpt

🤡 😅

Technique

Emojis and mockery are used to provoke an emotional reaction.

This is ridicule propaganda.

Goal

• to make the opponent look ridiculous
• to trigger emotional identification within the speaker’s own camp.

Effect

Readers are more likely to react emotionally rather than based on facts.

The core of the narrative

The story builds a classic campaign frame.

Structure

1️⃣ “I saw a scene”
2️⃣ “the opponent’s voters are extreme”
3️⃣ “they despise people who think differently”
4️⃣ “this is their version of democracy”

This is typical political storytelling, where:

➡️ a story becomes political “evidence.”

This can be heard even from the Moon! Go, young people!

Hello, Balázs Németh! Huge, huge, huge! Let’s show it! I’m the two-faced comic. Can it go here? Of course, of course. With love, for Csongor. Thank you very much.

Can we have one more battle cry for the camera? Sure.

Go Fidesz–KDNP!

Even Zelensky heard that. I think they heard that even from the Moon. I really hope so.

Thank you very much for the opportunity.

The era of lazy politicians is over! Let’s get North Pest moving!

It’s a tragedy how this place looks. This is a perfect example of how North Pest is about 40 years behind the times. This is what the yard of the medical clinic on Csobogós Street looks like. Let’s call it a yard, anyway. In my opinion, no one has touched it for years—maybe even decades. Now we’re putting it in order.

One person works, three watch. Well, there isn’t much green waste here, so I’ll take care of it myself. The era of lazy politicians is over in North Pest. The problem is, you’re faster than me.

Ta-da! In just under an hour we worked a miracle. Well, not really a miracle. All that happened is that we worked. We cleaned up the mess that the careless, lazy left-wing leadership was unable to deal with.

We did it, and I hope it will stay like this for a long time. And in the next four years, North Pest will move forward with this kind of momentum—if I receive the voters’ trust.

Here comes the sign: “Flourishing North Pest.”

Together, we will get North Pest moving.

1️⃣ Enemy construction

Excerpt

“The era of lazy politicians is over.”
“the careless, lazy left-wing leadership”

Technique

The communication creates a negative political group:

➡️ “lazy politicians”
➡️ “left-wing leadership”

Political opponents are not presented as simple rivals, but as incompetent actors who do not work.

Goal

• to delegitimize the opponent
• to establish moral superiority

Effect

The reader may develop the feeling that:

➡️ “the leaders haven’t been working until now”
➡️ “finally someone is coming who will put things in order.”

2️⃣ Simple hero narrative (hero framing)

Excerpt

“Ta-da, we performed a miracle in less than an hour.”
“All we did was work.”

Technique

The politician presents himself as an active hero:

• he works
• he solves the problem
• he restores order

Physical work (cleaning) becomes a symbolic political message.

Goal

• to build the image of a “working politician”
• to suggest closeness and credibility

Effect

Voters may feel that:

➡️ “at least he is doing something.”

3️⃣ Visual presentation of a simple problem (visual politics)

Excerpt

“This is what the garden of the medical clinic on Csobogós Street looks like.”

Technique

A concrete and easily understandable problem is shown:

• neglected garden
• trash
• disorder

This is a strong visual political tool.

Goal

• to present the failures of the system in a tangible way
• to trigger a quick emotional reaction

Effect

People can easily identify with it:

➡️ “yes, it really does look like this.”

4️⃣ Simplified cause-and-effect narrative (simplified causality)

Excerpt

“North Pest is 40 years behind.”
“the left-wing leadership is incapable of fixing it”

Technique

The text provides a very simplified explanation:

problem → left-wing leadership

Other factors do not appear (funding, municipal structures, etc.).

Goal

• to assign clear political responsibility

Effect

In the reader’s mind the idea may form that:

➡️ “if we replace them, everything will start working.”

5️⃣ Future promise narrative (promise framing)

Excerpt

“in the next four years North Pest will move forward with this same momentum”

Technique

The current small action is presented as a future political program.

Goal

• to gain trust
• to create a campaign message

Effect

The voter may feel that:

➡️ “if we elect him, development will follow.”

✅ Summary

The text is a classic local campaign communication, built on three main narratives:

1. Enemy image: “lazy left-wing leadership”
2. Hero role: “we work and put things in order”
3. Promise of the future: “North Pest will develop in four years”

This is a typical “small visible action → big political message” campaign strategy.

Chaos and a fuel crisis were what Volodymyr Zelenskyy and Péter Magyar wanted to achieve. They will not succeed. The protected price has come into effect!

Here on the display you can already see the protected price: 5.95 for petrol and 6.15 for diesel. Let us not forget that the original plan of Zelenskyy and Péter Magyar was for fuel prices to rise above 1000 HUF per liter, in order to create chaos and bring down the national government.

On top of that came the Middle Eastern crisis and the war involving Iran. But with this protected price, both attacks have been successfully countered: the risks stemming from the global energy crisis and the Tisza–Zelenskyy attack as well.

From today onward, a protected price is in force at fuel stations.

1️⃣ Enemy Construction

Excerpt

“Zelensky and Péter Magyar wanted to create chaos and a fuel crisis.”

Technique

The text links two actors:

foreign leader → Zelensky
Hungarian opposition politician → Péter Magyar / Tisza

This creates a combined enemy image:

➡️ foreign actor
➡️ domestic political opponent

Purpose

to delegitimize the opponent

to suggest that they are working together with external interests against Hungary

Effect

The reader may develop the feeling that:

➡️ “someone is deliberately trying to harm the country.”

2️⃣ Attribution of Intent Without Evidence

Excerpt

“their original plan was for fuel prices to go above 1000 forints”

Technique

The text attributes a specific intention to political opponents but does not present:

a decision
a mechanism
a document
a concrete action

through which they could actually achieve this.

Purpose

to portray the opponent as malicious or harmful actors.

Effect

The reader may feel that:

➡️ “they deliberately wanted to ruin the country.”

3️⃣ False Causality

Excerpt

“Because of Zelensky and Péter Magyar, fuel prices would go above 1000 forints.”

Technique

The text establishes a direct causal link between two things:

politicians
fuel prices

In reality, fuel prices are mainly determined by:

global oil prices
refining costs
taxation
exchange rates
geopolitical conflicts

Purpose

to give a simple explanation for a complex economic phenomenon.

Effect

➡️ a complicated economic process becomes a political story.

4️⃣ Achievement Framing

Excerpt

“the protected price has entered into force”

Technique

The communication constructs a problem → solution narrative:

enemies attack
danger of chaos
the government protects the country

Purpose

to present the government as a protector.

Effect

➡️ government = stability
➡️ opposition = chaos

5️⃣ Crisis Stacking

Excerpt

“Middle Eastern crisis, Iranian war”

Technique

The text connects several different events:

Middle Eastern conflict
global energy market
Ukrainian politics
Hungarian opposition

This creates the image of a large, multi-front attack.

Purpose

to amplify the perceived threat.

Effect

➡️ the situation appears more severe.

6️⃣ “We Protected the Country” Narrative

Excerpt

“we managed to fend off the attacks”

Technique

The political communication portrays the government as a defensive force protecting the country.

Narrative structure:

➡️ enemies attack
➡️ danger emerges
➡️ the government protects the country

Purpose

to create a sense of security among supporters.

Short Logical Issue

There is a contradiction in the text.

It simultaneously claims that:

1️⃣ the fuel price increase is caused by Zelensky and Péter Magyar

and

2️⃣ it is influenced by a global energy crisis and the Middle Eastern war.

These are not the same explanation.

Summary

The main communication elements of the text are:

1️⃣ enemy construction (Zelensky + Tisza)
2️⃣ attribution of intent without evidence
3️⃣ false causality
4️⃣ government as “protector”
5️⃣ crisis stacking

The result is a simple political narrative:

➡️ “enemies want chaos”
➡️ “the government protects the country.”